Macca’s Promotions

Maccas and Peter Alexander drop new limited edition sleepwear range

14 June 2023

14 June 2023, Australia: Aussies (and their pups) will be dreaming in style this winter as Macca’s and Australia’s most iconic sleepwear brand, Peter Alexander, come back together to drop a new sleepwear range.

Available from Wednesday 14 June, the limited edition collection features thirteen exclusive prints inspired by Macca’s world-famous burgers, fries and iconic McDonaldland characters, including Ronald McDonald, Hamburglar and Grimace.

Offering something for the whole family, including womens, mens, kids and pup styles, this second collection from Macca’s x Peter Alexander is bigger and better than ever before.

There are 37 pieces, including a Big Mac tee, smiling Grimace jumper, patchwork-style sets, slippers embedded with the Golden Arches, and a Macca’s doggy jumper.

Liz Whitbread, Senior Brand Manager for McDonald’s Australia, said: “Our collaboration with Pyjama King Peter Alexander is back with a bang and tastier than ever before.

“We can’t wait to see Aussies come together to don their Macca’s and Peter Alexander pyjamas – because nothing quite goes together like a feel good winter night in and Macca’s. But be quick, these are sure to sell out faster than you can say ‘would you like fries with that?’.”

Peter Alexander said: “Who doesn’t love a night in PJs with burgers in bed? My latest collab with McDonald’s features all new prints & styles that are fun and bold with our favourite Macca’s characters and retro ‘70s vibes. So, kick back, relax and order in with a side of your very own Peter Alexander pyjamas”.

The Macca’s x Peter Alexander sleepwear collection is available exclusively at Peter Alexander stores and online from Wednesday 14 June while stocks last.

ENDS
Media Enquiries

Sarah Meenan | sarah.meenan@thisismango.com.au | 0434 672 260

Marina Kovacevic | marina.kovacevic@thisismango.com.au | 0450 500 257

About McDonald’s Australia

Australia’s first McDonald’s restaurant opened in Yagoona, Sydney, in 1971. Today there are over 1,025 McDonald’s restaurants across Australia, nearly 85 percent of which are franchised and run by local businessmen and women. The organisation employs more than 110,000 people in restaurants and corporate offices Australia-wide and is the largest employer of youth in the country. McDonald’s creates more than 3,000 new jobs each year and spends over $40 million per annum on training and people development.

For more information, visit www.mcdonalds.com.au or McDonald’s social channels: Facebook, Twitter, Instagram, TikTok or YouTube.

About Peter Alexander

Over the last 36 years, the ‘Pyjama King’ Peter Alexander has become synonymous with a good night’s sleep and sweet dreams. Founded in 1987 on his mum’s dining room table, Peter Alexander Sleepwear has grown leaps & bounds from a pure catalogue business to become the leading sleepwear brand in Australia and New Zealand. Known and loved by every generation for its iconic, playful and luxurious designs, the brand now operates over 140 retail stores across Australia and New Zealand as well as online at peteralexander.com.au and peteralexander.co.nz.

For more information visit peteralexander.com.au or Peter Alexander’s social channels: Facebook (Peter Alexander Sleepwear) & Instagram (@peteralexanderofficial).